The Light The World Giving Machine: New Zealand as a Pioneer
New Zealand was selected as a trial nation for a global giving initiative, positioning the Interactive Vending Kiosk (IVK) at
the forefront of innovative fundraising. The campaign was launched to enable individuals to make digital donations to
local charities over the Christmas period.
Click here for more information about revolutionising fundraising with The Interactive Vending Kiosk
About the project
Localisation and Custom Software
The software powering the Giving Machine was designed with full flexibility, enabling each kiosk to display charities
specific to its location. Charities were able to provide tailored descriptions, ensuring donors understood the unique work
being supported. This custom approach resulted in a more meaningful connection between donor and recipient.
Seamless Payment Integration and Design Innovations
In terms of hardware, the machines feature an integrated EFTPOS facility on the right-hand side, fully compatible with
Windcave for secure, reliable transactions. The IVK stands out from standard interactive kiosks with its wider side
profile—this design elegantly conceals essential components such as the WiFi modem, facilitating robust performance in any setting.
Flexibility Across Causes, Products & Experiences
The software’s adaptability extends well beyond physical gifts. The IVK platform can support any type of product
or experience, including digital gift cards, experiential offers, direct donations to churches or sports clubs, and
more. During the LightTheWorld campaign, donors could choose from a diverse array of impactful gifts and targeted
donations, including:
• School Shoes
• Dinner for a Single Mum
• Teen Gift Card
• School stationery essentials
• Respite care
• Utilities costs
• Travel voucher
• Ready-to-use food packs
• Rugby ball
• Mouth guard
• Football
• Kids toy
Local Context
Philanthropic initiatives in New Zealand contribute an estimated $3.8 billion annually, with an additional $2 billion attributed to volunteering value.
This case study underscores both the technical sophistication and community focus of the IVK, demonstrating how thoughtful design, local relevance, and digital agility can transform charitable giving at scale.
Achievements & Community Impact
- Outstanding fundraising revenue achieved for diverse charitable causes
- Broad engagement across all age groups and backgrounds
- Enhanced visibility and engagement for community organisations
We've worked with the team at Brandstand for many years. We knew we could trust them to come up with some creative ideas but even more importantly, we knew they would deliver those ideas on time and on budget - no mean task, given a late briefing! We're all delighted with the outcome, and delighted to see so many Auckland Boatshow visitors engage with our stand
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