A review of the key trends facing the Event Industry globally in 2020.
The future of branded experiences and brand events
Once upon a time, the brand experience meant little more than handing out some branded lollies, using models dressed up in branded tees, or talking to customers about the brand by telling a quick story.
Why have a stand at an exhibition?
Are you planning to show your business at an exhibition or event? It’s a brave step and certainly not one for the foolhardy. Take a moment and think about it – is your business really ready?